Nike’s SB Dunk Low X Ben & Jerry’s: Chunky Dunky, their popularity in the early aughts makes them ripe for a comeback. Here is why 2020 belongs to the Nike SB Dunk. But maybe the appeal of the Chunky Dunky is even simpler. Nike’s last eye-poppingly popular release was the Travis Scott Dunk … We are excited to see how upcoming releases affect the trajectory of the SB bubble and how long the hype will last. Content that would have been buzzing on NikeTalk 15 years ago is now all over Instagram Explorer pages and TV. Nor is it not a super-luxe, high-design piece of footwear. The shoe's coloring borrows the familiar tranquil scene from a carton of Ben & Jerry’s ice cream—a cow backdropped by rolling green meadows and blue skies. Dunks vs SB. There is a new king of resale. As much as we cringe at the term “influencer”, we can’t deny the influence of Kylie Jenner and her fit pics. It's not a design from a Travis Scott-level entertainer. These four Dunks all land in the top 10 most expensive sneakers of 2020 on StockX. New generations are being introduced to the sneaker world – and SB Dunks especially – every single day, and the community is growing at a rapid rate. Check out the complete ranking above, then peep the most expensive sneaker releases of 2016 Q1. From award-winning writing and photography to binge-ready videos to electric live events, GQ meets millions of modern men where they live, creating the moments that create conversations. Considering that it is extremely limited and has a story behind it, the Paris Dunk Low is best understood as an art object. Now, older sneakerheads who are blinded by the nostalgia of the good old days may not want to hear this, but 2020 is arguably one of the best release years in Nike SB Dunk history. “If it had been reversed, if [the Chunky Dunky] came out before [Scott’s] Dunk, then this one probably wouldn't be as big.” In other words: the Dunk is being groomed for success, and the Chunky Dunky is the latest and biggest beneficiary of that process. A background story like this adds value that can’t be replicated. In January of this year, the average Nike SB Dunk would have sold for just over $200. A lot of the credit (or blame) for this cultural transformation can be attributed to inevitable innovations in technology and information sharing. The Jenner Effect drove this pair of Dunks to a startling 279% appreciation in resale premium year-over-year. The, What’s crazy is that we still have half of the year left and what seems to be an infinite amount of heater SB releases on the way. Dunks carry a feeling of authenticity that many of today’s releases lack and buyers have shown how much they are valued, as evidenced by their incredible resale prices. These four Dunks all land in the top 10 most expensive sneakers of 2020 on StockX. Nike Dunk Low Pro SB ‘Paris’ – $ 3,500. Ok, I … There was a brief time in the 2010s where SB Dunks played second fiddle to, Sneaker culture has come a long way since the Staple Pigeons sent NYC into utter chaos in 2006. But for now, one thing is certain: 2020 will forever be known as the Year of the SB Dunk. Some of these SBs are reaching INSANE price points. There was a brief time in the 2010s where SB Dunks played second fiddle to Jordans and Yeezys. The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Condé Nast. The third most expensive shoe is the Nike Moon shoe. The Nike Swoosh on the side is melting, like a scoop running down a cone on a sweltering summer day. Consequently, the number of people interested in Nike SB Dunks today is greater than ever before. What’s crazy is that we still have half of the year left and what seems to be an infinite amount of heater SB releases on the way. to 202 pairs, exclusively sold in Paris, and created so that each pair was unique, featuring a section of painted canvas from French painter Bernard Buffet. The surge has been caused by both the rapid price appreciation of older SB Dunks, and the release of new Dunks (like the Strangelove and Ben and Jerry’s collab) at stratospheric resale price points. space between consumer goods and fine art. “Nike is king at picking winners by selling a story, bringing back a shoe like the Dunk from the graveyard, and catering to a consumer who buys shoes based on pop culture versus athlete recognition,” explains influential sneaker reseller Corgishoe. So, another theory: the Chunky Dunky’s success is due less to its specific design or quantity than its lineage. Jenner’s influence hasn’t just stood out at a product level, but in the category overall. What do you guys think the main reasons are? Instead, for the biggest shoe of 2020, Nike partnered with a brand you’ll recognize from the freezer section of the grocery store—Ben & Jerry’s—for a take on its Dunk silhouette that looks like a souvenir from an LSD trip. So as more deadstock pairs sell, the more limited and valued they become. Over 15 years later, SB Dunks are still the pinnacle of sneaker culture, perhaps now more than ever. Not only did the surge affect sales volume, but also resale prices. A background story like this adds value that can’t be replicated. These very exclusive shoes are a true work of art. We are in July and there are already four 2020 SB Dunk releases that are reselling over $1,000. . – every single day, and the community is growing at a rapid rate. In May, Jenner took to Instagram wearing a pair of rare Nike SB Dunk High Ferris Bueller. The four featured cities were Paris, London, Tokyo, and finally New York City. In the weeks following each of these posts, prices for the Dunks rose by 30-50%, and sales volume rose anywhere from 2x to 4x. “This is Econ 101 at its most basic. And the Dunk’s rise is connected to a broader shift in the kinds of sneakers we love. Dunks, on the other hand, have universal appeal—and their popularity in the early aughts makes them ripe for a comeback. in a Chicago colorway just in time to feed the frenzy of Jordan thirsting after The Last Dance. “The reason why the Dunk has always been this canvas for great designs, and is such an iconic shoe, is the same reason the Jordan 1 is: it's just very, very wearable,” says Luber. Nike isn’t making any more. This year Jenner has posted photos wearing the. Nike SB Dunk Low ‘Paris’ (2007) This is probably the most expensive Nike SB Dunk of all time. Nike Dunk SB Low Staple NYC Pigeon, $16,000. Content that would have been buzzing on. I’ve pounded a carton or two of Phish Food in my day—so I guess I should understand that, when it comes Ben & Jerry’s, immoderation to the point of hedonism is kind of the whole point. SneakerDon™ » Sneakers » Nike » Dunk SB » Nike Sb Dunk Low Premium Yellow Lobster . Nike’s last eye-poppingly popular release was the Travis Scott Dunk that peaked at $1,522 on StockX. A lot of the credit (or blame) for this cultural transformation can be attributed to inevitable innovations in technology and information sharing. What we are seeing here is not an outlier, but one event that is part of a larger trend. Forget the design, though—what might matter most is its designation as a Dunk. Scott’s shoe was also an SB Dunk designed without restraint—the shoe brazenly mixed plaid and bandana prints. Price: 15.025€ nike Nike Dunk Low Nike SB Dunk. Only … Nike selected Jeff Staple, creator of Staple Design and REED Space, to put his spin on the SB Dunk Low, and with inspiration stemming from NY’s most famed feathered resident, Staple created the Nike SB Dunk Low NY Pigeon. The original Nike Dunk got its start as a basketball shoe in 1985. Very few shoes have ever reached heights like this, especially outside of an auction platform like Sotheby’s who recently sold the most expensive shoes in history – a game-worn and autographed pair of Jordan 1 Chicago – for over half a million dollars. The OG Nike SB Dunk Pigeon. This was one day Ferris didn’t take off. Then 2020 hit and prices took aim at the stars. The proof is in the data. Nike’s new over-the-top collaboration with Ben & Jerry’s is the biggest shoe release of the year. Though these two types of shoes look similar in many respects, a close look at them will really reveal the difference between the two especially in the design, innersole, and outer sole.. Any Jenner post featuring sought-after sneakers pushes the resale needle. SB Dunks have never seen immediate appreciation like this with respect to the volume in which they are reselling. Using the triptych theme from Goldilocks as inspiration, the Bears were born. The launch colorway for the new Dunk Elite Low is modeled off the original grey and blue SB Dunk sample that Sandy Bodecker (then the GM of Nike SB) first took around to … Morgan is a writer and content creator based in Detroit, MI. In January of this year, the average Nike SB Dunk would have sold for just over $200. So, another theory: the Chunky Dunky’s success is due less to its specific design or quantity than its lineage. Nike isn’t making any more 2005 Tiffany Dunks, or 2003 Heineken Dunks, or 2005 Paris Dunks. For all SB Dunks, these were the biggest % increases over the past 12 months. Yes, you read that correctly. Currently, it stands as one of the rarest, most-expensive sneakers in the game—not just Nike SB Dunks. The Dunk was the first to be introduced in the market. SB Dunk resale prices have recently spiked across the board. Some of Nike SB’s most expensive and sought-after Dunks from its halcyon days debuted as part of the company’s “City Series,” which were released in conjunction with the “White Dunk” traveling art exhibition Nike produced. And resale prices on StockX show that sneakerheads are feeling them. … SB Dunks Are Works Of Art. Among sneakers with at least 1000 StockX sales in the first three days after release, the Chunky Dunky has the highest initial resale value of all time. It seems like every day there’s a new SB Dunk release that dominates the market, or an older model setting record resale highs. In May, Jenner took to Instagram wearing a pair of rare. STYLE ID: 313170-137566: COLOR: yllw ochre/terra brown: RELEASE: 2009 : SELECT US SIZE: 6. In all of StockX history, no one product category has ever experienced such a meteoric price increase. #1 Nike Dunk SB Low Paris. As much as we cringe at the term “influencer”, we can’t deny the influence of Kylie Jenner and her fit pics. Kylie Jenner has posted photos wearing rare SB Dunks on several occasions this year and each time she does, prices and sales for those sneakers surged on StockX. The design is outrageous. All rights reserved. He points out that later Jordan models, and even the Kobes that are very popular among pro basketball players today, look like athletic shoes—and basketball shoes now comprise less than 4% of athletic shoe sales, compared to 13% in 2014, according to NPD data. There are more elements on this shoe than on a toddler’s make-your-own sundae. Standing out as one of the highest increases was the, Now, older sneakerheads who are blinded by the nostalgia of the good old days may not want to hear this, but 2020 is arguably one of the best release years in, We are in July and there are already four 2020 SB Dunk releases that are reselling over $1,000. The. This was one day Ferris didn’t take off. Jenner’s influence hasn’t just stood out at a product level, but in the category overall. And yet ironically – and for buyers, tragically – the supply of older Dunks has never been smaller, and it’s dwindling more each day. Another Futura-designed SB collaboration, the Nike Dunk High SB “FLOM”—”For the Love of Money” originally released in 2005. The Supreme Nike SB Dunk Low is still one of the greatest pairs of the sneaker in its… Just this spring, the Nike SB Dunk Low Paris became the highest selling sneaker in StockX history after selling at an astronomical $51,950. Alright, so it’s 2005, and Nike decided to release a City Pack of Nike SB Dunks. . Nike SB Dunk Low Ben & Jerry's Chunky Dunky, Nike SB Dunk Low Grateful Dead Bears Green, Nike SB Dunk Low Travis Scott (Regular Box), Nike SB Dunk Low Grateful Dead Bears Opti Yellow, Nike Dunk SB Low Diamond Supply Co. "Tiffany", Over 15 years later, SB Dunks are still the pinnacle of sneaker culture, perhaps now more than ever. Besides a price decline at the start of May. The Friends & Family edition of the shoe, which arrived in a sneaker-sized tub of ice cream, is going for $3,828. A new J-Pack SB Dunk has been teased by Size? Back then, sneaker culture was a niche phenomenon; today, it is utterly mainstream. The auction includes an unreleased test pair of Dunk SB Lows created by Japanese illustrator Katsuya Terada, commissioned by Nike’s then CEO for inclusion in 2003’s White Dunk Exhibition. All those kooky colors, Corgishoe says, are carefully calibrated to work together: “Strictly in terms of design,” Corgishoe says, the shoe is “executed incredibly well.” (Still, he notes: “As an adult male of a certain age,” he adds, “I would never consider wearing them.”) Luber is a fan, too. Better together. Kylie Jenner has posted photos wearing rare SB Dunks on several occasions this year and each time she does, prices and sales for those sneakers surged on StockX. The surge has been caused by both the rapid price appreciation of older SB Dunks, and the release of new Dunks (like the Strangelove and Ben and Jerry’s collab) at stratospheric resale price points. From any angle, it is ridiculous. There have been blockbuster collaborations, skate shop exclusives, clean GR colorways, and most importantly – Nike SB is having fun with it! The MF DOOM x Nike SB Dunk High was made to look like its namesake, the gunmetal grey panels on its upper reflecting the armor of Doctor Doom, the rap villain's comic book inspiration. Now let's look at the price breakdown: Original Shattered Backboard Jordan 1 - $615,000 The SB Dunk Low was the first shoe to be released as part of Nike's Skateboarding line. It's not fair to give Mike ALL the shine though. Within 48 hours after posting, there were more sales of this ultra-rare pair of Dunks than the previous two months combined. The shoe was limited to 202 pairs, exclusively sold in Paris, and created so that each pair was unique, featuring a section of painted canvas from French painter Bernard Buffet. When news of the release hit the streets, mobs of people rioted outside of Staple’s small storefront, all desperate to secure a pair of Pigeon Dunks. The Mid had a specific tie to the tale as it was the first time it appeared in the SB line and was seen as an outlier by the design team; specifically, James Arizumi who argued that if they already had a Low and High, the debut of the Mid had to have pop and purpose. Nike SB has brought the edge back into the sneaker game. And this shoe is really limited.” So that’s the most obvious answer: the Chunky Dunky’s success is predicated on its limited nature. Ferris Bueller Dunk High prices spiked due to diminishing deadstock supply and soon prices skyrocketed from $700 on average to nearly $1100 — a 50% increase. Shoes in general have become too expensive, but the $720 Nike HyperAdapt may take the cake. StockX crunched their numbers and ranked the most expensive Nikes in StockX history. The Nike SB Dunk Low Grateful Dead Bears pack is within arms reach of hitting skate shops and SNKRS (we are sure you will put those stash pockets to good use). Ferris Bueller Dunk High prices spiked due to diminishing deadstock supply and soon prices skyrocketed from $700 on average to nearly $1100 — a 50% increase. So how is the Chunky Dunky the biggest release of the year so far? $55,000.00 In Stock . … Dunk and SB are products from Nike. This is one of the best Nike SB Dunks and it’s easy to see why. Very few shoes have ever reached heights like this, especially outside of an auction platform like Sotheby’s who recently sold the most expensive shoes in history – a game-worn and … If I announced I was selling a pair of sneakers limited to only five pairs in the world, would you buy one? That can’t be the whole answer, though. Nike SB Today, Nike SB's goals remain steady: By utilizing game-changing technologies, listening closely to our diverse team of pros, and maintaining dialogue with skaters in the streets of the world, Nike SB inspires and motivates skateboarders everywhere to do what they love, and help them do it better. On StockX, sales and prices for Nike SB Dunks are at their highest point in our platform’s history. SB Dunks have never seen immediate appreciation like this with respect to the volume in which they are reselling. Nike introduced the Dunk in 1985. Three pairs were raffled off to the public at the opening of the exhibition, with the remaining 21 going to close friends and family. Consequently, the number of people interested in Nike SB Dunks today is greater than ever before. They were all works of art, but our main concern right now is the NYC edition! Use of this site constitutes acceptance of our User Agreement (updated as of 1/1/21) and Privacy Policy and Cookie Statement (updated as of 1/1/21) and Your California Privacy Rights. Again, an amazing story. “It's just supply and demand,” says Josh Luber, the cofounder of StockX. Now, SB Dunks resell for an average monthly price of over $600-  a roughly 200% increase in six short months. Unlikely. Only 202 pairs were made and offered for $65. The first “Silver Box” era … In today’s crowded social media-driven sneaker era, no shoe travels as far as an instantly recognizable one. In the weeks following each of these posts, prices for the Dunks rose by 30-50%, and sales volume rose anywhere from 2x to 4x. But the greatest trends all have a way of coming back, and today Nike SB Dunks are fully back in vogue. Today, the London SB Dunk can go for as much as $14,000. The Nike SB Dunk Low Ben & Jerry’s are a testament to this monumental year of releases. Totally tech’d out, the innovative model from the Swoosh saw a WIRED Magazine rollout, introducing the world to auto-lacing innovation first imagined by the Beaverton brand in the ’80s when consulted for Back to the Future II . Sign up for our newsletter. Meet the Chunky Dunky. The success of the Chunky Dunky is about much more than this single shoe—it’s a lesson in how Nike creates hits by building up its shoe models, harnessing hype, and slowly trickling our pairs. 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