MB Projects is a leading agency in cultural strategy and management in China. It was founded by Marion Bertagna, a trilingual China specialist with 20 years of experience in China and in the culture field.
MB Projects assists cultural institutions and creative industry companies wishing to explore opportunities, develop activities, build partnerships, or extend their visibility in China. We also advise Chinese institutions and companies looking for help in cultural strategy and engineering, cultural programming, international exposure, etc.
We pride ourselves in offering strategic thinking, professionalism, network, and creativity to projects which we hope can bring long-term contributions, which are socially responsible, and show respect for the art and the public.
What We Do
We help you build and carry out successfully your cultural projects and strategies in China
We help Chinese institutions and companies looking for advice in cultural strategy and planning; cultural programming, management, and engineering; international exposure, etc.
We assist international cultural institutions and creative sector companies wishing to explore opportunities, develop activities, build partnerships, or extend their visibility in China .
We provide help in the following sectors: museums and galleries; art exhibitions and fairs; architecture and design; cinema and TV; festivals, performing arts, and outdoor events; books and publishing; charity and not-for-profits.
Who We Are
Our Team and Network
MB Projects works with an established network of freelance consultants or specialized agencies who can join the team depending on each project’s needs.
15 years of experience in the cultural sector in China, France and the USA, have enabled the founder of MB Projects and her team to establish a solid network of relationships in China and the West.
Cartier, the Power of Magic opens at Shanghai Museum East
In celebration of the 60th anniversary of the establishment of diplomatic relations between China and France, Cartier and the Shanghai Museum have come together once again for the exhibition Cartier, The Power of Magic. MB Projects is proud to have accompanied Cartier Collection for the second time in an exhibition in China, after Beyond […]
Third Edition of Women In Motion at West Bund, a Landmark Contemporary Dance Festival in Shanghai
Women In Motion at West Bund returned for its third edition from September 20-22, offering a fantastic program of performances, films, improvisation sessions, workshops, and talks, held at the West Bund Museum in Shanghai. The featured artists for this edition, French and Chinese choreographers Julie Nioche, Hou Ying, and Gu Jiani, presented their new work and collaborations to a large and captivated audience. MB Projects is proud to have accompanied Kering in creating the concept and format of Women in Motion at West Bund and in developing each new edition over the past years.
Musée Cernuschi, the museum of Asian arts of the city of Paris, opens its first exhibition in China at Bund One Museum in Shanghai
The Journey of Ink: Modern and Contemporary Chinese Paintings from the Musée Cernuschi officially opened in Shanghai on September 5th. 89 exceptional artworks from the collections of the Asian art museum of the city of Paris, one of the most important Asian arts museums in Europe, are now on view at Bund One Art Museum, until January 5th, 2025. MB Projects is very proud to have introduced this exhibition in China and to have been instrumental in its organization.