MB News | The exhibition “Fondation Cartier pour l’art contemporain A Beautiful Elsewhere” at the Power Station of Art ended on July 29

The exhibition Fondation Cartier pour l’art contemporain, A Beautiful Elsewhere ended on July 29, at the Power Station of Art in Shanghai. The show had been running since April 25, displaying 100 emblematic artworks from the Collection of the Fondation Cartier.

During 3 months, 100 multidisciplinary artworks by 30 renowned artists from the international contemporary art scene were presented to the Shanghainese audience: Beat Takeshi Kitano, Raymond Depardon, David Lynch, Cai Guo-Qiang, Marc Newson to name a few. The public was also encouraged to discover the uniqueness of the Collection of the Fondation Cartier through a rich cultural program of conferences with the artists and the curators. These talks and the show itself have been a huge public and media success with thousands of enthusiastic visitors flocking everyday into the Power Station of Art over the 3-month exhibition to enjoy this invitation to travel.

MB Projects was very happy to take part in this unique adventure and to contribute to this huge project by helping with the international coordination and the overall communication plan. MB Projects is also very proud to have created and to be managing the social networks of Fondation Cartier in China.

For more information about the Fondation Cartier pour l’art contemporain, please check: Fondation Cartier pour l’art contemporain

MB Projects is a leading agency in cultural strategy and management in China. It was founded by Marion Bertagna, a trilingual China specialist, with 15 years of experience in China and in the culture field. MB Projects assists International and Chinese cultural institutions, creative industry companies, and brands wishing to explore opportunities, develop activities, implement cultural projects, build partnerships, or extend their visibility in China.
www.mbprojects-china.com

© Photos: Luc BOEGLY