MB Projects is a leading agency in cultural strategy and management in China. It was founded by Marion Bertagna, a trilingual China specialist with 20 years of experience in China and in the culture field.
MB Projects assists cultural institutions and creative industry companies wishing to explore opportunities, develop activities, build partnerships, or extend their visibility in China. We also advise Chinese institutions and companies looking for help in cultural strategy and engineering, cultural programming, international exposure, etc.
We pride ourselves in offering strategic thinking, professionalism, network, and creativity to projects which we hope can bring long-term contributions, which are socially responsible, and show respect for the art and the public.
What We Do
We help you build and carry out successfully your cultural projects and strategies in China
We help Chinese institutions and companies looking for advice in cultural strategy and planning; cultural programming, management, and engineering; international exposure, etc.
We assist international cultural institutions and creative sector companies wishing to explore opportunities, develop activities, build partnerships, or extend their visibility in China .
We provide help in the following sectors: museums and galleries; art exhibitions and fairs; architecture and design; cinema and TV; festivals, performing arts, and outdoor events; books and publishing; charity and not-for-profits.
Our past and present projects and clients include
Who We Are
Our Team and Network
MB Projects works with an established network of freelance consultants or specialized agencies who can join the team depending on each project’s needs.
15 years of experience in the cultural sector in China, France and the USA, have enabled the founder of MB Projects and her team to establish a solid network of relationships in China and the West.
Check out our latest news and discoveries here
Happy Year of the Rabbit and 2022 Recap
The team at MB Projects wishes you a very happy Chinese New Year and hopes that 2023 will bring everyone serenity, energy, and growth opportunities. The recent reopening of the country is bringing new perspectives for international cultural exchanges and we are looking forward to working on more cross-border projects, where artists and audiences will be able to resume travel and meet again!
Women In Motion Mentorship Program, promoting creativity and dialogue between young female creators and established artists.
On January 10, 2023, took place in Shanghai the Women In Motion Mentorship Program, the new program by Kering dedicated to empowering women in the arts. During a half-day session young Chinese female creators had the opportunity to meet and share experiences with three established artists from different fields: soprano Ying Huang, contemporary ink wash artist Peng Wei, and contemporary dancer/choreographer Duan Ni.
FCF | China Talk
Tuesday, November 22, 2022, in Shanghai, Young Leaders and Friends of the France China Foundation gathered for a China Talk on “The Art Market in China”. Three exceptional speakers, all key players in the local art scene for more than 20 years, shared their experience and analysis of the current situation: gallerist Mathieu Borysevicz, director […]