MB Projects is a leading agency in cultural strategy and management in China. It was founded by Marion Bertagna, a trilingual China specialist with 20 years of experience in China and in the culture field.
MB Projects assists cultural institutions and creative industry companies wishing to explore opportunities, develop activities, build partnerships, or extend their visibility in China. We also advise Chinese institutions and companies looking for help in cultural strategy and engineering, cultural programming, international exposure, etc.
We pride ourselves in offering strategic thinking, professionalism, network, and creativity to projects which we hope can bring long-term contributions, which are socially responsible, and show respect for the art and the public.
What We Do
We help you build and carry out successfully your cultural projects and strategies in China
We help Chinese institutions and companies looking for advice in cultural strategy and planning; cultural programming, management, and engineering; international exposure, etc.
We assist international cultural institutions and creative sector companies wishing to explore opportunities, develop activities, build partnerships, or extend their visibility in China .
We provide help in the following sectors: museums and galleries; art exhibitions and fairs; architecture and design; cinema and TV; festivals, performing arts, and outdoor events; books and publishing; charity and not-for-profits.
Who We Are
Our Team and Network
Leading Culture Professionals
MB Projects works with an established network of freelance consultants or specialized agencies who can join the team depending on each project’s needs.
A Large Network of Partners
15 years of experience in the cultural sector in China, France and the USA, have enabled the founder of MB Projects and her team to establish a solid network of relationships in China and the West.
MB Projects Collaborates on A Podcast Series for Fabrice Hyber’s Shanghai Exhibition
To accompany “…de la vallée”, the solo exhibition by Fabrice Hyber presented by the Fondation Cartier and Power Station of Art in Shanghai, MB Projects supported the production of a 6-episode podcast series in collaboration with Xiaoyuzhou, China’s leading podcast platform, and six independent Chinese creators.
MB Projects at NYU Shanghai: Mapping New Artistic Connections Between East and West
On April 25, the symposium “Whose East, Which West?” took place at NYU Shanghai, bringing together academics, curators, and artists to reflect on the evolving connections between China, Spain, and Latin America in the cultural field. At MB Projects, we had the pleasure of participating in the roundtable “International Circuits of Art”, moderated by Victoria.
MB Projects has been renewed as the digital communication agency for Château de Versailles in China
We are happy to announce that MB Projects has been renewed as the digital communication agency for Château de Versailles in China.
Building on our partnership since 2022, in this new phase we will keep bringing Versailles’ rich heritage and projects to life across Chinese social media, with a focus on deepening engagement and expanding visibility.
